Beauty with a Purpose was created by Julia Morley in 1972. It is at the heart of Miss World.
Hundreds of millions of pounds have been raised and donated to local and international organisations in aid of disadvantaged children the world over.
Variety, The Children’s Charity, for example, has been closely associated with Beauty with a Purpose for many years. When Simon Cowell was honoured with the 2010 Humanitarian Award at the Variety World Conference in Hollywood, he kindly remarked that it was Julia Morley who should be collecting the award in his place, for her outstanding work as a humanitarian through Beauty with a Purpose.
Other causes to have benefited from Beauty with a Purpose include the funding for Cleft Palate Teams in South America, Sri Lanka and Russia, three fundraising tours to support abandoned and neglected children in Vietnam, long term support for both Operation Hunger and the Nelson Mandela Foundation in Africa, and teaming up with Jackie Chan and the Chinese Red Cross in bringing financial aid to those most seriously affected by the Asian tsunami.
During the 2011 Miss World Final in London,Nelson Mandela presented Beauty with a Purpose with a special message which was read out by his grandson, Chief Mandela: ‘It is indeed a proud moment for me to stand in front of you today to deliver a message of support from my grandfather Nelson Dalibhunga Mandela, former president of South Africa. Throughout his life, Nelson Mandela has supported humanitarian actions aimed at serving marginalised individuals and communities of our world. Nelson Mandela therefore salutes the Beauty with a Purpose programme which helps children worldwide and which also mobilises young people to be involved in their own country with a useful purpose to assist disadvantaged children. Nelson Mandela would like to extend a congratulatory message to the Beauty with a Purpose programme as you celebrate your 40th birthday and wishes that you grow from strength to strength as you continue with your work of empowering young people to be of service to their communities.’
Tackle4MCR is a combined effort of Manchester City captain, Vincent Kompany, and the Mayor of Greater Manchester, Andy Burnham, to address rough sleeping and homelessness on the streets of our city-region.
Tackle4MCR will catalyse, promote, organise and manage three fundraising initiatives following a considered approach spanning the full length of the football season, for the benefit of the Greater Manchester Mayor’s Homelessness Fund.
Mayor of Greater Manchester, Andy Burnham has pledged to end the need for rough sleeping in the city-region by 2020. The Mayor’s Homelessness Fund was set up on his first day in office and plays a key role in Greater Manchester’s efforts to tackle homelessness. The Mayor kick-started the fund by donating 15% of his own salary and continues to do so every month.
Alongside the fund, the Mayor established the Greater Manchester Homeless Action Network which brings together local authorities, charities, voluntary, social enterprise, faith and community organisations from across the city-region. Together they have set out their ‘A Bed Every Night’ action plan that will be rolled out over the coming weeks and the funds raised by Tackle4MCR will bring this plan to life.